Ajay Vidyasagar is the Managing Director of YouTube for Southeast Asia and Emerging Markets at Google Asia Pacific. Based in Singapore, he leads regional product strategies, creator ecosystems, and digital video growth across some of the world’s fastest-growing media landscapes. With three decades of leadership at the intersection of traditional broadcast media, commercial advertising, and global digital platforms, Ajay is a defining voice in the evolution of entertainment and technology. Prior to his current role at Google, he served as the Chief Operating Officer (COO) of Sun TV Network, where he managed one of Asia’s largest broadcasting businesses. His foundational media career also includes a transformative 14-year tenure at STAR India, where as President of Content and New Media, he spearheaded iconic, culture-shifting programming such as Kaun Banega Crorepati. Ajay began his career in advertising at Ogilvy and currently serves on the Board of Advisors for the National Institute of Technology Calicut. He is a frequent industry speaker on digital ecosystem development, the future of the creator economy, global media monetization, and regional tech innovation.